Project Blue Sky
Canada’s Olympic and Paralympic athletes have teamed up with students from the Masters of Digital Media program at the Centre for Digital Media in Vancouver to launch Project Blue Sky.
The project uses the latest in online digital tools to motivate individuals and groups to take steps in their personal lives to fight climate change through increased physical activity and sustainable travel.
One of the tools, a widget that logs human power kilometres, can be shared across other social networks and web applications, aggregating every participant’s contributions in one place.
You can even log your activities right here on LiveSmart BC to help Project Blue Sky reach its goal of one billion kilometres worth of carbon-cutting contributions before March 2010.
Project Blue Sky is supported by Offsetters Clean Technology Inc., the official carbon offset supplier to the 2010 Olympic and Paralympic Winter Games, and the Vancouver 2010 Organizing Committee (VANOC).
The initiative is also supported by the Citizens’ Conservation Councils on Climate Action:
“The seven regional Citizens' Conservation Councils on Climate Action are proud to support this challenge. It's a great way for citizens throughout our province to take local action to reduce their personal carbon footprint as a way of demonstrating their support for the climate change goal of the Games.”
- Andrew Larstone, member of the Northeast Citizens’ Conservation Council on Climate Action
